Flyte: redefining transport in Southern Africa

Flyte: redefining transport in Southern Africa

South African-born Flyte, formerly MzansiGo, is pushing the boundaries of logistics by combining human expertise with cutting-edge technology. “We’re not SpaceX; we’re not launching a rocket. What gives us credibility is passion and solving real industry problems,” emphasises CEO and founder, Thinus Pretorius.

The company describes itself as a modern transport orchestration platform, connecting shippers and transporters in a single, transparent workflow from sourcing to delivery to settlement. Unlike traditional brokers, Flyte takes an asset-light approach, managing and executing jobs from “order to cash” while ensuring transporters – often smaller operators with five to 20 trucks – get paid quickly. “We make sure transporters get their money within 30 days, as opposed to 90 or 120 days,” Pretorius explains, highlighting the practical advantage of being part of the Supergroup family.

Flyte’s business model is simple yet innovative: the company charges a percentage fee per transaction and receives fuel rebates (among others), using technology to identify efficiencies while steering away from traditional brokering practices. Chief technology officer Chase Herbert says that the emphasis on human oversight combined with automation ensures transparency, reliability and adaptability in the complex Southern African transport environment, where crime, potholes and infrastructure gaps are part of daily operations.

For shippers, Flyte offers visibility and control. Trips can be posted, integrated with or requested, accepted by transporters and tracked from start to finish. The platform validates documents, automates approvals and settles all payments effortlessly – all via web-based or mobile-friendly activities, including WhatsApp integration. “Adoption of technology is what has changed most in logistics over the past five years,” says Herbert. “There’s so much data in every load – and opportunities to automate, to model risks and to prevent errors and delays.”

For transporters, the benefits are equally compelling. Smaller operations gain access to a much larger network of loads, with 24/7 availability, early settlement options and protections against shortcuts that can be costly in the long run. “Transporters don’t always have easy access to loads and, if they do, the payment terms are usually less favourable,” Pretorius notes. “We give them fair load opportunities and also take more of a hands-on approach to working with transporters – including in the event of hijacking or accidents, rate queries and the like.”

Since its rebrand in 2026, Flyte has been rolling out the platform to users in Southern Africa, with its sights set on more cross-border operations. The company benchmarks itself against European and US standards, believing its platform is “well ahead of our competitors”, while tailoring solutions to local realities. “We are more than doubling every year,” notes Pretorius.

Flyte’s team of 35 is small, young and high performing. The company actively recruits the best operators, data engineers, analysts and scientists, reflecting a focus on AI and automation to continually increase efficiencies. Culture is key: employees are empowered to make decisions, acknowledged for contributions, yet top management retains accountability – balancing agility with discipline.

Looking ahead, Flyte’s three-year plan focuses on compounding growth through learning from shippers and transporters, embracing technology and data, and expanding its orchestration platform. Its mission is clear, says Pretorius: “We don’t digitise transport, we redefine it.” Herbert adds that, for Flyte, logistics is not just about moving goods; it’s about building trust, transparency and opportunity across an industry that powers the region’s economy.

In a sector that is often siloed and fragmented, Flyte is bridging gaps with an ecosystem approach. For shippers, it’s smarter decisions and faster operations; for transporters, predictability and growth; and for the broader market, a blueprint for a more connected, resilient Southern African logistics landscape.

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Focus on Transport

FOCUS on Transport and Logistics is the oldest and most respected transport and logistics publication in southern Africa.
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