Advertising rates
Advertising Rates
2024
FOCUS provides guaranteed reliable and accurate expert advice, opinions and the latest news published in print and online, and distributed through an electronic newsletter.
digital magazine pricing
Effective January 2024. Prices exclude VAT, agency commission and travel incurred outside Gauteng.
CONVENIENCE FOR THE READER
While some readers still prefer a printed magazine, a digital option is better for others – because then they can access the magazine on their computer, tablet or telephone…anywhere in the world and any time of the day or night!
VALUE FOR THE ADVERTISER
Because the printing and postage costs are eliminated, the digital version of FOCUS magazine offers unprecedented value for money to the advertiser. You can still reach a massive audience, but at a fraction of the price!
CONVENIENCE MATCHED TO AFFORDABILITY
Our e-magazine offers the best of all worlds: convenience for the reader, the same brilliant editorial content and affordability for the advertisers too.
Print magazine pricing
Effective January 2024. Prices exclude VAT, agency commission and travel incurred outside Gauteng.
Value for the reader
Just as transport companies have their own unique challenges, so readers have their own preferences. Despite the growth of online media, many still prefer to page through and read a glossy, world-class magazine cover to cover.
Value for the brand
Companies that advertise in print speak to these readers, who are often senior decision-makers in the transport industry. An advertisement in the print publication also ensures the brand is visible at every event and conference that is attended by FOCUS, as delegates receive a complimentary copy!
Print is timeless
Nothing beats the beautiful, tangible design of print. A well-designed advertisement or well-written advertorial in the magazine also costs a lot less than a video produced using an expensive editing tool. Once a video has been viewed, it is then ignored, while print remains timeless.
Website
The FOCUS website is a hub of information for the transport industry. It includes advice and insight from industry experts, breaking news and even links to vehicle listings. Take advantage of the 10 000 page views on the website every month !
Newsletter
The FOCUS newsletter is sent to around 7 000 industry professionals and the FESARTA electronic mailing list every second week. It includes industry-relevant breaking news. Pop into the inbox of a potential client with a banner or article in the newsletter.
Social Media
FOCUS has a thriving social media presence on Facebook, Twitter, Instagram and LinkedIn. Take advantage of the FOCUS audience (that includes nearly 150 000 people) by running a campaign, or have FOCUS live-tweet from an event.