Innovative fleet management from Ctrack

February 29, 2024

Running a business in the transport and logistics industry is fraught with challenges that can only be conquered by partnering with a well-developed telematics and fleet management platform.

Ctrack boasts almost 40 years of experience and now offers an all-encompassing solution with the ability to tailor solutions to cater for businesses of all sizes, operating in a wide variety of industries.

“Ctrack offers next-generation telematics and data intelligence that allow business owners and fleet managers to optimise their transport and logistics operations,” says Hein Jordt, chief executive officer of Ctrack Africa.

In today’s challenging business environment, quality data is vital for a business of any size that relies on a fleet of vehicles and equipment. GPS technology and onboard sensors facilitate real-time data insights.

Ctrack’s cutting-edge Crystal platform ensures that whether you are a small business owner with a single delivery van or are managing hundreds of trucks in far-flung corners of the country, you are able to view the status of your fleet from one easy-to-use platform via any device with an internet connection.

Crystal seamlessly interprets a wide variety of data streams and can make recommendations on optimising routes, fuel saving, and improving driver safety, giving owners the “power to predict”. Reporting is simple and can showcase only what you want to see or offer in-depth information, as needed. The platform efficiently tracks service intervals, enabling proactive and well-timed vehicle maintenance scheduling to confidently reduce and avoid unnecessary downtime.

Improved customer interaction is built in via the ability to automatically give a heads-up about route delays or detailed accounts of deliveries, collections, and shipment times. Crystal facilitates ways to build trust and credibility for customer service excellence.

Driver behaviour can be managed and improved thanks to in-cab communication, navigation assistance, and incident alerts. The driver app streamlines the driver’s workload by offering various functionalities such as navigation, messaging, pre-trip reports, and driver scoring – all in a single location. Productivity and efficiency are optimised thanks to job scheduling and route planning, rich fleet analytics, SMART integration, and the live productivity dashboard.

The way vehicles are used has a direct effect on your bottom line. Crystal provides fuel consumption monitoring, engine performance monitoring via CAN Bus, cold chain monitoring, and a 24/7 bureau service, allowing operators to easily manage usage on a daily basis.

Safety and security are guaranteed thanks to a variety of features, including 24/7 stolen vehicle response, driver identification, video camera solutions, and door sensors.

SMART integrations are able to seamlessly connect with third-party applications that cater to your specific industry needs, such as activating bespoke SMILE scripts, monitoring trailers, keeping an eye on temperatures in the cold chain, and managing the integration of third-party hardware.

Crystal by Ctrack’s unique differentiators can be applied to any industry and are modular, allowing fleet managers to expand or scale down the required functionality seamlessly as their business needs ebb and flow, meaning they pay only for what they need and use. Modules include features such as Route Planning, Electronic Proof of Delivery, Job Management, Analytics, and live in-cab cameras.

“Harnessing the power of telematics, tracking, and data analytics is no longer reserved for big businesses with massive fleets and in fact can lead to significant advantages, especially for small and medium-sized businesses (SMEs),” Jordt emphasises. “Ctrack offers a wide variety of functionality that is available when you need it, all from one easy-to-use platform, making it the ideal partner for surviving this ever-changing industry.”